Privacy Policy

01. Overview & Applicability

This Privacy Policy describes how Pathway Media ("Pathway Media", "we", "us", or "our"), headquartered at SCO 319, First Floor, Mughal Canal, Karnal, Haryana – 132001, India, collects, stores, processes, and protects your personal and business data when you visit pathwaymedia.in, interact with our interactive AI consultant chatbot, fill out our business inquiry forms, or engage our digital services.

Our data practices strictly adhere to the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act, 2023 (DPDP Act) of the Republic of India.

02. Information We Collect

Depending on how you interact with our website and services, we may collect the following categories of information:

• Personal & Business Contact Identifiers: Name, business email address, WhatsApp/mobile phone number, company/organization name, and physical office address.
• Project Briefs & Technical Requirements: Scope documents, current website URLs, target audience demographics, feature specifications, and hiring job descriptions provided for recruitment searches.
• Invoicing & Transaction Details: Billing address, Goods & Services Tax Identification Number (GSTIN), transaction reference IDs, and payment method summaries (processed securely via PCI-DSS compliant payment gateways; Pathway Media never stores raw card credentials or CVV numbers).
• Automated Browsing & Device Telemetry: IP address, device model, operating system, browser type, geographic location (city level), referral source, pages viewed, and session duration captured via Google Analytics 4.
• Chatbot & Support Inquiries: Conversation transcripts submitted through our website consultant chatbot or WhatsApp link.

03. Purpose of Data Processing

We process your personal information strictly for legitimate commercial and technical purposes, including:

• Providing accurate project estimates, technical proposals, and responding to business inquiries within our stated 4-hour SLA.
• Executing software development, delivering website builds, launching marketing campaigns, and coordinating executive recruitment searches.
• Generating official tax invoices, accounting records, and processing milestone payments.
• Delivering post-launch maintenance, bug fixes, client portal updates, and service announcements.
• Enhancing website security, preventing fraudulent submissions, and optimizing sub-second load times.

04. Zero Commercial Sale of Data

Pathway Media operates on a strict principle of corporate trust: We do not sell, rent, monetize, or trade your personal data, client lists, or project details to third-party data brokers, telemarketers, or unauthorized external entities under any circumstances.

05. Authorized Service Partners & Disclosures

We share limited information solely with reputable, secure infrastructure partners necessary for operational delivery:

• Cloud Hosting & Server Infrastructure: Hostinger, Cloudflare, AWS, and Google Cloud, providing secure hosting and CDN distribution.
• Payment Gateways & Banks: RBI-authorized payment aggregators (e.g., Razorpay, PayU, and banking partners) for processing encrypted payment transactions.
• Communication Platforms: FormSubmit AJAX secure email relay to our official inboxes (info@pathwaymedia.in and pathwaymedia6@gmail.com), and Meta WhatsApp Business Cloud API for instant chat.
• Legal & Regulatory Compliance: If mandated by law, court order, or official request from government law enforcement agencies in India under applicable statutory provisions.

06. Cookies & Tracking Technologies

Our website utilizes minimal, essential cookies and analytics tags to provide a smooth user experience. These include essential session cookies, user preferences (e.g., theme settings), and anonymous Google Analytics 4 performance cookies.

You can configure your web browser to block or alert you about cookies at any time. However, disabling certain functional cookies may impact specific interactive elements (such as remembering chatbot chat states or form auto-fills).

07. Data Security & Retention Safeguards

We implement industry-standard technical and organizational security controls, including 256-bit SSL/TLS cryptographic protocols for all data in transit, strict administrative access controls, multi-factor authentication, and regular server security audits.

We retain personal data only for as long as necessary to fulfill the operational purposes outlined in this policy or to satisfy statutory legal, accounting, and tax compliance requirements under the Indian Income Tax Act and GST regulations (ordinarily up to 7 years for commercial transactional records).

08. Your Rights Under the DPDP Act

As a data principal under Indian data privacy law, you are entitled to exercise the following rights:

• Right of Access & Summary: Request a summary of personal data held about you and processing activities undertaken.
• Right to Rectification: Request correction or updating of inaccurate or outdated contact information.
• Right to Erasure ("Right to be Forgotten"): Request deletion of your personal data when it is no longer required for the purpose for which it was collected, subject to statutory retention obligations.
• Right of Grievance Redressal: Register complaints regarding data handling directly with our designated Grievance Officer.

09. Grievance Redressal Officer

In compliance with Rule 5(9) of the IT Rules, 2011 and provisions of the DPDP Act, 2023, the details of our designated Grievance Officer for privacy and data protection matters are provided below: